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LG Electronics
India Pvt. Ltd., a wholly owned subsidiary of LG Electronics, South
Korea was established in January, 1997 after clearance from the
Foreign Investment Promotion Board (FIPB).
The trend of beating industry norms started with the fastest ever-nationwide
launch by LG in a period of 4 and 1/2 months with the commencement
of operations in May 1997. LG set up a state-of-the art manufacturing
facility at Greater Noida, near Delhi, in 1998, with an investment
of Rs 500 Crores. This facility manufactured Colour Televisions,
Washing Machines, Air-Conditioners and Microwave Ovens. During the
year 2001, LG also commenced the home production for its eco-friendly
Refrigerators and established its assembly line for its PC Monitors
at its Greater Noida manufacturing unit.The beginning of 2003 saw
the roll out of the first locally manufactured Direct Cool Refrigerator
from the plant at Greater Noida.
In 2004, LGEIL also up its second Greenfield manufacturing unit
in Pune, Maharashtra that commences operations in October 2004.
Covering over 50 acres, the facility manufactures LCD TV, GSM Phones,
Color Televisions, Air Conditioners, Refrigerators, Microwave Ovens
Color Monitors.
Both the Indian manufacturing units has been designed with the latest
technologies at par with international standards at South Korea
and are one of the most Eco-friendly units amongst all LG manufacturing
plants in the world.
LG has been able to craft out in ten years, a premium brand positioning
in the Indian market and is today the most preferred brand in the
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